New World

‘Race to the bottom’ keeps Wine Hero Paul Henry awake nights

WINE VISION 2013, LONDON SOUTH BANK, LIVE FROM THE SHOW

‘Race to the bottom’ keeps Wine Hero Paul Henry awake nights

By Ben BOUCKLEY

Marketing consultant Paul Henry, Wine Hero, says the main thing that keeps him up at night is a retail world for wine focused on three attributes – fast, good, cheap – with the latter cause for concern.

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